JCDecaux VIP Awards Branding

Client / JCDecaux

Year / 2023

Location / London

Project / Identity design, presentation design, iconography and print production

The Ask
Create an identity and visual language for the JCDecaux VIP awards. Use this to design branded presentations and iconography, representing the team values for award categories. JCDecaux is the largest outdoor advertising cooperation in the world and this evening aims to celebrate team players and leaders outstanding in the workplace.

The Concept

Working with the internal communications team, I created an identity that sits alongside the client’s existing branding, while maintaining an individual look and feel. I aimed to create visuals that were professional and corporate, while still showcasing a sense of celebration.

I worked on

Brand creation, powerpoint presentations, word doc design, intranet graphics, team values iconography and sourcing production of these icons into magnetic pin badges.

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